Driving Distribution. Maximizing Market Reach.
Growth in FMCG and fast-moving categories depends on one thing: execution at the point of sale. Aurex Solutions delivers advanced Distributor Management Systems (DMS) designed to increase numeric distribution, improve weighted distribution by SKU, optimize van sales routes, and drive measurable growth across territories. From field execution to head-office analytics, we give you full visibility an
The Real Challenges in Distribution
Execution gaps cost market share.
Our system is built to close execution gaps and increase measurable distribution performance.
Low numeric distribution across target outlets
Execution gaps limit market coverage and reduce shelf presence.
Weak weighted distribution for priority SKUs
High-value outlets may not list or replenish priority items consistently.
Inconsistent van sales coverage & route inefficiencies
Unoptimized routes lead to missed calls, wasted time, and uneven coverage.
Poor visibility on average drop size per outlet
Without clear metrics, revenue per visit stays below potential.
Limited control over new SKU launches
Launches fail when target outlets, timelines, and compliance aren’t enforced.
Unstructured sales incentive tracking
Incentives don’t drive execution when performance isn’t tracked transparently.
Complete Route-to-Market Ecosystem
Built for execution. Designed for growth.
Core capabilities include:
- Outlet master data management
- Territory mapping
- Numeric & weighted distribution dashboards
- SKU penetration heatmaps
- GPS route tracking
- Van stock management
Operational control & integration:
- Real-time order & invoicing
- Sales incentive engine
- Claims & returns management
- Distributor-level financial reconciliation
- Integration with ERP & accounting systems
Turn Execution Into Market Share
Distribution is not about activity — it’s about measurable impact.
Aurex Solutions empowers you to improve distribution performance and route productivity across every territory.
When execution improves, market share follows.